AI Insights · Timothy · October 2022
Top 5 Music & Audio Apps in Ghana Q3 2022
Explore the performance of the top 5 music and audio apps in Ghana for Q3 2022, with insights on downloads, revenue, and active users.
The third quarter of 2022 saw significant activity in the Music & Audio app category in Ghana. Here's a closer look at the performance of the top five apps based on data from Sensor Tower.
Audiomack: Music Downloader had a dynamic quarter. Weekly downloads peaked in early August at approximately 91K, with a notable spike in mid-July reaching 87K. The app maintained a consistent active user base, fluctuating between 2.1M and 2.3M weekly active users. Revenue also saw an upward trend, peaking at $298 in the week of September 19.
Boomplay: Music & Live Stream experienced steady download numbers, with a peak of around 33.5K in early September. Active users showed a consistent increase, reaching approximately 820K by the end of the quarter. Revenue remained stable, hovering around $100 to $150 weekly.
Spotify: Music and Podcasts saw a steady increase in downloads, with numbers peaking at around 34K in early August. Active user metrics showed a slight dip mid-quarter but ended strong with approximately 814K active users by the end of September.
Shazam: Find Music & Concerts maintained a consistent download rate, peaking at around 26K in late August. The app's active user base remained stable throughout the quarter, averaging around 440K weekly active users.
Spotify for Podcasters had a notable increase in downloads, particularly in mid-September with a peak of around 16K. Active users also saw a significant rise, reaching approximately 39K in the week of September 12.
These insights are based on Sensor Tower data, with more detailed analytics available on their platform.